Accelerating the spread of ideas through events to communities around the globe
What we did
Strategy workshop – blending operational and digital strategy in one strategic roadmap
Branding communication strategy – how to communicate to the right audience in the right way at the right time
- Building a team around the TEDx team to fulfil any digital and go-to marketing requirements
- Prototype testing to ensure any digital products built would have maximum impact for events on sale launches
What we provided
Fully integrated campaign blending precise audience targetted marketing to convert to customers through validated digital products to buy tickets, join the community whilst providing an emotive story about the idea of the event and presenting clear information.
This approach can be scaled out repeatedly to all events across TEDx forging a deep partnership to help support as many events as possible globally.
What we achieved
Multiple event sell outs
Consistently growing pre event registrations to enable confidence in event sponsors to fund TEDx events
Scalable process to reduce future event promotion costs year on year
Exponential growth of online viewers of event during and post event
Digital used for good
“It was an absolute pleasure working with the team at WeAgile. An extremely talented, insights-driven and creative bunch of people. With their support, we have been able to expand on the TEDx brand and build a strong and loyal community..”