To redesign the site to ensure that it is much more user friendly from the moment a customer lands on the site and throughout the investment calculator journey.
Munnypot is an award winning, automated online investment advice solution that brings a fresh approach to the challenge of delivering affordable and easy to understand financial advice.
When Munnypot were looking to take their online presence to the next level they reached out to WeAgile to lead the charge in innovation.
What we did
- Design workshop to identify areas of improvement across the user journeys
- Ran user interview sessions with both current and potential customers to identify pain points
- Utilised all data and translated the needs of the customers into the design and development of an improved digital product
- Communication strategy to connect with key audiences in the most meaningful way, at the right time, with the right tone of voice
What we achieved
- A re-designed site that has more optimised UX across the landing pages and sign up journey
- A more user friendly investment calculator
- An increase of 38% in new customer sign ups
- An increase of 22% in more current customers creating more investment pots
- An increase of 40% in user engagement