Website redesign and update the UX
Focus Group, UX, UI, Strategy & Development
Lords Marylebone Cricket Club (MCC), a globally revered institution in cricket and custodian of the Laws of Cricket, recognised the need to enhance its member portal’s user experience and design. Synonymous with prestige, the MCC sought a digital experience befitting its iconic status and a web design that accentuates the prestigness. They turned to WeAgile, a leading digital web design agency in London, to breathe new life into their members’ portal designs.
Central to our approach was understanding the members’ website design, its requirements, and its target audience. This phase was kicked off with a two-day workshop and focus group session at the iconic Lord’s Cricket Ground.
WeAgile designed a series of exercises to create a unified understanding of a successful web design strategy. Every activity and its prospective outcome were detailed in an agenda, ensuring MCC stakeholders had a clear picture.